Communication channels

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To provide you with relevant and useful content, SEB may:

• Profile you to better understand your needs by analysing and comparing your data and usage of SEB services. This may include automated processing, and the use of AI-based tools;
• Provide you with SEB companies’ content and share limited data among these companies;
• Share personalised offers of our carefully selected partners with you;
• Use the insights about how you interact with our communication materials. For example, which e-mail messages you open, or which links you choose to explore, or whether you submitted a response to our survey.