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NEWS - 3. November 2020 13:00

SEB will make investing more favourable

Starting from 1 January, changes in the price list of SEB will enter into force. The changes will make securities transactions and holding securities at the bank more favourable. The changes concern transaction and holding fees across all markets and they are used to simplify pricing and making investing more available to both novice and experienced investors.

Ainar Leppänen, Member of the Management Board of SEB: ‘Before the coronavirus crisis as well as after it, the deposits of Estonians have continued growing partially due to the decrease in expenses. In the first half of the year, the expenses of an average Estonian have decreased by about 10% and the savings of about 65% of people have either increased or remained at their previous level during the year1. We can see that the savings of Estonians as well as their financial education has increased to a level where they wish to both save and invest their money. This is why we have simplified the pricing of investments and made them available for all investors.’

According to SEB, it is important for the investment portfolio to be sufficiently hedged in terms of both asset classes and geographic regions instead of focusing on one small region, such as the Baltics.

‘Hedging is particularly important when it comes to long-term investments. Our goal is to lower the trading and holding fees of securities in general, which makes the fees for investing in Baltic as well as European and US securities as a complete package very competitive and attractive. Therefore, no investor that appreciates diversified risks should skip out on investments due to high fees. In addition, clients can gain easy and hedged access to foreign markets by making placements through investment funds managed by SEB. The minimum monthly amount of placements is 30 euros,’ adds Priit Tamme, Head of SEB’s Markets Department.

The bank estimates that the results of 2020 will demonstrate the increased interest of clients in investing. The increasing number of opened investment accounts, the increase in general trading activity, and the high popularity of counselling sessions support this expectation. According to the data of SEB, the main goal of Estonian investors is to keep their savings safe from the effects of inflation and ensure sufficient income for retirement. In terms of financial instruments, Estonian investors are mainly interested in equities and investment funds. According to the assessments of the bank, the right time to begin investing is when the investor has saved up at least a three-month buffer. The bank wishes to remind clients that investing is not a quick way of acquiring wealth, but an activity that requires planning, patience, and a long-term horizon.

Detailed information on the changes in the price list of SEB can be found on the website of the bank.

(1) Omnibus survey organised with the help of TNS Emor and commissioned by SEB. The survey took place at the end of May and involved 1,100 Estonian residents.


Additional info:

Julia Piilmann
Communications Manager
Marketing and Communications Division
SEB Pank

Phone:+372 665 5340
Mobile:+372 5124 808
Address: Tornimäe 2, 15010 Tallinn
E-mail: 

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